Search Engine Marketing (SEM)

Search Engine Marketing (SEM) boosts your site’s visibility on Google and Bing using PPC ads, where you pay only for clicks, attracting high-intent visitors. Working with the best freelance SEM expert ensures optimized campaigns, quality traffic, and strong ROI. Hire the best freelance SEM expert to grow faster.

Freelance digital marketer in Calicut

SEM Services

Keyword Research & Strategy

Identifying and targeting the right search terms to reach your ideal audience and show your ads in the exact moment.

Campaign Setup & Management

Process of creating, organizing, and continuously optimizing paid ad campaigns to ensure they reach the right audience.

Ad Copywriting

Process of writing clear, and engaging text for ads that grabs attention, communicates value, and encourages user.

Local Search Ads

Paid advertisements that appear in search results and maps to help local businesses reach nearby customers actively.

Landing Page Optimization

Process of improving a webpage where users land after clicking an ad to making it more relevant.

Shopping Ads

Shopping ads are product-based advertisements that display an image, price, store name, and details in search results.

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FAQs

What is SEM?

SEM is a digital marketing strategy that uses paid ads on search engines like Google to increase your website’s visibility.

SEO focuses on optimizing your website to rank free in search results, while SEM involves paid advertising to appear at the top of search results quickly.

PPC (Pay-Per-Click) means you pay only when someone clicks on your ad. It’s the main payment model used in SEM campaigns.

Costs vary based on industry, competition, and goals. You set a daily or monthly budget, and you only pay for clicks on your ads.

Quality Score is Google’s rating of your ad’s relevance, keywords, and landing page experience, affecting your ad rank and cost-per-click.

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